Review Number: /2; Review Subject: Coolhunting: Chasing down the Next Big Thing Peter A. Gloor and Scott M. Cooper; Publisher Name: AMACOM; Place . Coolhunting: Chasing Down the Next Big Thing. Peter A. Gloor, Author, Scott Cooper, Author, Danah Boyd, Foreword by AMACOM/American Management. But while many companies embark on the eternal quest for the next big thing, very few know how to actually find it. Coolhunting will take readers into the very.

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Coolhunting: Chasing Down the Next Big Thing – Peter Andreas Gloor, Scott M. Cooper – Google Books

Wrap it in a plain brown wrapper, and read it surreptitiously. Product details Format Hardback pages Dimensions 62 coolhunring 92 x 10mm chasiny The final pages actually predict what happened last fall to the big 3 auto makers, well before it happened. Sep 29, Carl rated it really liked it. Heel praktisch kun je zelf een coolfarmer en coolhunter worden, zo blijkt uit de ogenschijnlijk eenvoudige benodigde stappen.

Do-it-yourself coolhunting with technology 8. Interesting concept but the book itself seems a bit outdated.

That was a sideshow, and should have been left out in my humble opinion. Fernanda Mota rated it really liked it Jul 13, Want to Read saving…. But while many companies embark on the eternal quest for the next big thing, very few know how to actually find it. A company could chasimg its chance of surviving the coilhunting com bubble if they actively went out and talked to their competitors quite often.

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Coolhhunting will take readers into the very heart of the search and show them how to find trendsetters, spot innovations, and turn brilliant ideas into hot new trends. Then social networks are cited as an example of some COINs.

Ali rated it it was ok Apr 09, Chasinf explains how to harness an organization’s natural ability to self-organize new processes spontaneously, and explains the traits The Diffusion of Innovation. Lists with This Book. If you understand social networking and how groups interact to become a “mind of one,” you might be able to skim the first portions of the book and jump right into the practice of “Coolhunting. We can notify you when this item is back in stock.

When in doubt follow the swarm. As far as I am concerned, the book uses colohunting much of its own terminology and has to spend too much time defining terms. We use cookies to give you the best possible experience.

Coolhunting. Chasing Down the Next Big Thing

Those that did not, had much higher xoolhunting rates. The author does connect the dots well with examples of Linux, Wikipedia, Deloitte, Google etc as well as non profit awards, scientific institutes etc. But why was there so much coverage of “Coolfarmers” in the book. Immerse Yourself in the Swarm. Aug 01, Barbara rated it liked it.

Jun 10, Jen rated it it was ok. Rastreie seus pedidos recentes. Coolhunting is a skill we all need to master.

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But while many companies embark on the eternal quest for the next big thing, very few know how to actually find doolhunting. To ask other readers questions about Coolhuntingplease sign up. Peter Andreas GloorScott M. Predicting Success Based on Peer Networks. Mike Han rated it really liked it Sep 13, Coolhunting will take readers into the very heart of the search and show them how to find trendsetters, spot innovations, and turn br What do the iPod, MySpace, and YouTube all have in common?

Basically I learned that coolhunters are seekers of trends and trendsetters. Rama Ramakrishnan rated it did not like it Feb 26, And the authors cite too many names and specific instances instead of smoothing over all of that and telling a simple easily digestible story. Ven rated it liked it Nov 09, Account Options Sign in. Visit our Beautiful Books page and find lovely books for kids, photography nexf and more. Dec 12, Kay rated it it was ok.

I’m interested in who, how, why, not in computer graphs picturing swarms, cool as that may be. Common terms and phrases active adopters analyzed Andreesen automated social network become Beekeepers bees better blogosphere blogs Boo.